How to Use Social Media to Boost Your Popcorn Sales by 300%

How to Use Social Media to Boost Your Popcorn Sales by 300%

Online Selling Tips for Teams, Schools, and Youth Groups

If your team, school, or group wants to sell more popcorn without knocking on doors all week, social media is your most significant opportunity. With the right approach, it’s absolutely possible to boost online popcorn sales by 200–300% or more, simply by making it easier for friends, family, and community members to buy.

MCM Fundraising gives you everything you need—an easy shareable link, an online store, and even a built-in fundraising tracker. When you combine that with today’s most effective social media strategies, the results can be huge.

Below are simple, practical online selling tips you can use right now to maximize reach, increase participation, and make your popcorn fundraiser a success.

1. Start With the MCM Shareable Link (Your #1 Sales Tool)

Every seller receives a unique MCM shareable link. This is the digital storefront where customers place orders.

To get the most from it:

  1. Share it across every platform (Facebook, Instagram, TikTok, email, text).
  2. Pin it to the top of your Facebook profile or group page.
  3. Add it to your Instagram bio so buyers can access it with one tap.
  4. Use it in Stories—MCM links work perfectly with Instagram’s link sticker.
  5. Ask family and friends to share it to multiply your reach.

The easier you make it for people to access the link, the more popcorn you sell.

2. Use QR Codes Everywhere (Online + In Person)

QR codes turn your fundraiser into a “scan-and-buy” experience.

Great places to use QR codes:

  1. Facebook cover image
  2. Instagram posts & Stories
  3. Printed handouts
  4. Team posters
  5. Car windows
  6. Community bulletin boards
  7. Email signatures
  8. Anywhere people gather: gyms, schools, offices, churches

Tip:

Use a free QR code generator (like QRCode Monkey) and link it directly to your seller’s MCM store. Always label it clearly:

“Scan to Support Our Popcorn Fundraiser!”

The fewer steps someone needs to take, the more likely they are to buy.

3. Instagram Stories: Your Secret Sales Multiplier

Instagram Stories get far more views than regular posts—and your MCM link fits perfectly into Story format.

Here are ways to maximize Stories:

Use the “Link Sticker”

Add your MCM store link so buyers can tap instantly.

Show Behind-the-Scenes Moments

People buy from people—not flyers.

Show your team practicing, hanging out, or holding popcorn bags.

Use Countdown Stickers

Perfect for “Final Day to Order!” reminders.

Post 1–2 Stories per day during your sale

Consistency = visibility = more sales.

Create a Highlight

Name it “Popcorn Fundraiser” so it stays on your profile all week.

This works incredibly well because Story viewers often buy impulsively—especially when the link is right there.

4. Facebook: The Most Powerful Platform for Families & Community Sales

Most adults who support fundraisers—parents, grandparents, coworkers, neighbors—are active on Facebook.

Here’s how to make the most of it:

Pin your popcorn post to your profile

This keeps your fundraiser front and center.

Ask family members to share your post

One share puts your fundraiser in front of hundreds of potential buyers.

Use Facebook Groups

Post in:

  1. Town groups
  2. Community groups
  3. School/parent groups
  4. Sports groups
  5. Church groups

Always follow group rules, keep it positive, and include both the shareable link and a QR code.

5. TikTok & Reels: Go Short, Fun, and Personal

Short videos convert incredibly well—especially for younger sellers.

Ideas include:

  1. “What’s inside the popcorn box?” unboxing
  2. “Which flavor is best?” blind taste test
  3. Team challenges (“Help us reach 100 orders!”)
  4. “Day in the life of a fundraiser”
  5. “Why we’re raising money” clips

These don’t need to be perfect—just real.

Always include your MCM link in the caption and use large on-screen text to point to it.

6. Social Media Post Templates You Can Copy & Paste

Below are ready-to-use templates written in a conversational tone that feels authentic and shareable.

Facebook Post Template #1: Short & Simple

We’re raising money for our team and would love your support!

Check out our MCM Popcorn Store and order your favorites here: [PASTE LINK]

Every sale helps us reach our goal—thank you!

Instagram Story Script

“Quick shoutout! We’re selling popcorn to raise money for our team!

Tap the link right here to order